Already a sponsor with MLS, they have now entered into a contract with the team in becoming their official headphone, speaker as well as earbud company with the team. Part & parcel of this deal to cover a few years will have JLab as the presenting partner of Player Arrivals & Player Playlist content. During arrivals, players will be recorded in their pregame attire and shared on the social media platforms of the team. The playlist aspect will have their players asked their songs of preference in forming their own playlists, powered by JLab Audio, also on channels shared throughout the season.
The team and company came together in making specific RBNY headphones, gifted to 2020 Red Members who chose them out of the trio of gifts available to them. Further there are RBNY branded Studio ANC on-ear wireless headphones with the identical one color red crest as the new Dark Mode kit. JLab Audio will also have areas in the stadium featuring their brand.